Dana Howard, MSU’s Social Media Marketing Manager, W. Glynn Mangold, MSU’s Distinguished Professor in Marketing and Tim Johnston, Professor of Marketing at MSU are our Featured MSU Authors this week. Their article, “Managing your social campaign strategy using Facebook, Twitter, Instagram, YouTube & Pinterest: An interview with Dana Howard, social media marketing manager,” is featured in Business Horizons.
Volume: 57 Issue: 5 Pages: 657-665 Published: Sept -Oct 2014
To read their article, click here. On behalf of everyone at University Libraries, we want to congratulate Dana, Dr. Mangold and Dr. Johnston on their published work.
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